It’s a question I see popping up every now and then. Is Microsoft Fabric just a rebranding of existing Azure services like Synapse, Data Factory, Event Hub, Stream Analytics, etc.? Is it something more? Or is it something entirely new? I hate clickbait titles as much as you do. So, before we dive in, let me answer the question right away. No, Fabric is not just a rebranding. I would not even describe Fabric as an evolution (as Microsoft often does), but rather as a revolution! Now, let’s find out why.